Blexr has moved to strengthen its day-to-day media and marketing operations by appointing two new executives to join its senior management team.
The Malta and Barcelona-based publisher has confirmed the appointment of Nick Walker as Chief Operating Officer (COO), joining Blexr from iTech Media, where he formerly served as Head of Agile Delivery.
An expert in media operations and product management, Walker is the former digital publishing lead for News UK’s The Sun portal and programme lead at the Financial Times.
“I am so pleased to be joining at such an important time, starting our next chapter together and being able to play my part in helping everyone achieve their goals,” Walker commented on joining Blexr.
“Together we’re going to make Blexr into an even more prominent player within the lead generation industry.”
Further developments see Blexr appoint Andrew Isidoro as its new Chief Marketing Officer (CMO), who has followed Walker in joining the publisher from iTech Media.
A seasoned executive in SEO, content engagement and customer acquisition disciplines, Isidoro joins Blexr having formerly led key marketing divisions for the AA, GoCompare and Dyson Global.
Charged with leading Blexr marketing, Isidoro said: “I am thrilled to have joined such a wonderful bunch of people at an important stage of the business’s growth.
“I joined because I believe Blexr’s potential is unlimited, and I look forward to working with the entire team to build and accelerate the portfolio’s momentum in the months and years to come.”