Attention is brief and hard to earn in the world of iGaming. With new sportsbook platforms emerging constantly, casual visitors expect more than just static displays. They expect speed, relevance, and deep immersion, especially when live sports are on. Yet, many operators continue to grapple with passive users, shortening session durations, and a frustratingly low number of betting actions.

To truly thrive, simply presenting odds and scores is no longer sufficient. Operators must deliver a visually rich, pre-game and real-time experience that mirrors the electrifying pace and intensity of the games themselves. This is precisely where STATSCORE’s trio of products – PrematchPro, LivematchPro, and Tipster – delivers unparalleled value and transforms the user journey.

• PrematchPro sets the stage by presenting detailed pre-game insights and stats in a clean, engaging format that helps inspire and encourage bets before kickoff.
• LivematchPro takes over in real time, offering immersive live visualisations and match data that bring the action to life and hold user attention throughout the event.
• Tipster, which can be seamlessly integrated into both, delivers intelligent, context-driven betting tips at the exact moments when users are most likely to act – whether before the game or during key in-play events.

And this season, the experience is about to get even richer. We’re introducing live xGoals and Player Ratings, Player Importance, and an extended Missing Players view – all designed to provide deeper, smarter insights for betting decisions. These enhancements bring the kind of dynamic, visually compelling stats that modern audiences crave, ensuring users stay engaged longer and bet with more confidence, explains Iwona Gniech-Janicka, STATSCORE’s VP of Product.

The Undeniable Challenge: Turning Browsers into Bettors

Operators invest heavily in user experience, personalised content and promotions, yet high bounce rates remain a stubborn problem. 

Users arrive, glance at a score, scroll through some odds, and then leave, often without placing a single bet or diving deeper into the platform.

This pattern highlights the most critical pain points for operators. 

First, low session duration plagues platforms where users have no dynamic stimuli or compelling contextual triggers, which means they have little reason to remain. They just check what they need, if they even find it, and leave. 

Second, passive user behaviour takes hold when static data and delayed updates fail to inspire betting actions, particularly in the fast-paced environment of live events. The excitement of the match simply isn’t translated into an actionable experience. 

The profound opportunity lies in transforming these fleeting interactions into extended, interactive journeys. This is a feat that traditional widgets or generic dashboards simply cannot achieve on their own.

PrematchPro: Setting the Stage Before Kick-off

The betting journey begins long before the first whistle. PrematchPro offers a comprehensive, cleanly designed widget packed with pre-game insights, statistics, and comparisons that build anticipation and prepare users to place informed bets.

By surfacing high-impact insights – from proven predictors like team form and head-to-head trends to next-gen metrics such as season-adjusted xGoals and Player Ratings, as well as proprietary Player Importance combined with Missing Players – PrematchPro equips users with more than just stats.

It delivers curated, contextual intelligence that ignites early engagement and builds trust before the first whistle. This is data designed not to inform, but to influence – setting the stage for action when it matters most.

When integrated with Tipster, PrematchPro highlights actionable insights like “Team A scored more than 1.5 goals in 8 of their last 10 matches”,  turning the pre-match phase into a fertile window for smart betting decisions. Users don’t need to scroll further, they bet directly from the tracker.

With PrematchPro, users engage deeply from the outset, setting the foundation for longer sessions and more frequent bets.

LivematchPro: Immersive Real-Time Action

Once the match kicks off, LivematchPro takes over, delivering an immersive live experience that mirrors the fast-paced intensity of the game.

Designed with mobile-first at heart, but equally stunning on desktop, LivematchPro offers dynamic, animated visualisations of ball movement, shots, cards, and substitutions – bringing the match vividly to life and keeping users glued to the action.

By combining: 

• Live team and player xGoals,
• Real-time player performance ratings, 
• And dynamic dot maps,

LivematchPro turns live data into a fully interactive experience. It empowers users to react with speed and confidence, transforming passive spectators into sharp, engaged decision-makers in the heat of the action.

Tipster: Intelligent Tips at the Perfect Moment

To maximise engagement and confidence, Tipster seamlessly integrates into both PrematchPro and LivematchPro, delivering data-backed, contextual betting tips exactly when users are most likely to act.

With over 20 million tips generated annually across almost 5,000 competitions, Tipster turns raw data into timely, actionable insights that reduce uncertainty and boost conversions.

For example, after a goal being scored Tipster can highlight a trend like, “Team A won 7 out of 10 games when scoring first,” giving users clear, confidence-building cues tied directly to live match dynamics.

Together, STATSCORE’s widgets enhance user stickiness and decisional confidence, key ingredients for converting casual visitors into loyal bettors.

A Real-World Example: The Ecosystem in Action

Picture a user watching a tense football match at the 68th minute. LivematchPro vividly shows the underdog team gaining momentum, controlling possession deep in the final third.

At the same time, Tipster highlights a compelling trend: this team has scored late goals in 5 of their last 6 matches.

This perfect combination of visual excitement and data-backed insight grabs the user’s attention, solidifies their assumptions and creates urgency.

A betting market link such as “Next Team to Score” then appears, enabling the user to act instantly – turning the moment into a compelling betting opportunity. In just seconds, anticipation transforms into action, maximising engagement and potential returns.

An Integrated Ecosystem That Converts

STATSCORE’s unified platform supports:

• Longer sessions with engagement before, during, and after matches
• Higher betting frequency through insights perfectly aligned with game events
• Stronger retention via a seamless, immersive experience.

This is the power of the STATSCORE ecosystem: a fully connected, end-to-end betting journey that turns every match into a cycle of engagement, insight, and action. 

It doesn’t just engage users – it converts them, drives repeat activity, and fuels sustainable business growth.

For more information about the solutions, please visit www.statscore.com