Kambi and PENN agree sportsbook terms extension

Kambi Group will continue to support PENN Entertainment with its retail sportsbook platform through 31 July 2027.

The agreement, currently supporting a total of 30 PENN properties across 13 states with Kambi’s sportsbook solution lineup, was due to expire by the end of this year. However, this has now been extended to provide PENN with additional flexibility as it prepares to migrate to its own proprietary technology.

Kambi’s support features a retail offering with advanced trading capabilities, betting kiosks, Bring Your Own Device technology, as well as over-the-counter wagering solutions.

This tech stack has made Kambi the preferred provider of B2B sportsbook technology systems, which has served more than 40 global clients, the likes of which include Kindred Group (FDJ-owned) and LeoVegas.

Werner Becher, Kambi CEO, said: “We are pleased to extend our retail agreement with PENN Entertainment, reaffirming Kambi’s position as the trusted sportsbook provider for leading operators. 

“This agreement ensures PENN can continue to benefit from our high-performance technology while maintaining the flexibility to execute its long-term strategic plans. We look forward to continuing to work alongside PENN to deliver exceptional retail sportsbook experiences for its customers across the US.”

Existing partnership deals and long-term agreements similar to the one with PENN have given Kambi a saving grace through improved terms and cost revisions in light of a hesitant Q3 for the Stockholm-listed supplier, a quarter which brought Adjusted EBITDA of €9.4m (2024: €18.2m) and a 13% YoY decrease in revenue.

Becher remained optimistic for the end of the year, adding: “Our Q3 financial performance was disciplined in a period impacted by a quieter sporting calendar, which last year included the Euros, Copa América and the Olympics, and the ongoing increased impact of gaming-related taxes. 

“We continue to see the benefits of our cost efficiency programme, which will continue into Q4 and 2026.”

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