Meridianbet has announced that it will make individual donations to maternity wards across its operating global markets.

Every 8 March, Meridianbet launches a new charity appeal to support and celebrate the United Nations ‘International Women’s Day’ (#WomensDay).

During 2022, the Balkan-based betting group that operates within 18 regulated markets across Europe, Africa and South America will support individual maternity wards to improve working conditions for medical staff taking care of expectant mothers.

The Women’s Day appeal was initiated and developed by Meridianbet senior management – that is 65% comprised by women.

“More than 65% of Meridianbet top management are ladies, proportionally represented in all business segments – HR, marketing, retail network, and software development, thus showing no gender equality is possible without the economic empowerment of women,” – Meridianbet explained in its appeal statement.

Meridianbet management outlined its full support of this UN Women’s Day tagline that ‘Gender Equality Today for a Sustainable Future Tomorrow’ – “These standards are also the foundations of Meridian’s corporate policy where March 8 is each day.