Aspire Global continues its strong 2021 commercial momentum, becoming the principal full-service systems supplier of JNS Gaming, a new industry incumbent preparing to launch its first challenger brand.

The partnership will see Aspire supply JNS with its full inventory of platform and managed services solutions covering online casino, sportsbook, player management and games aggregation.

The JNS venture is led by former Betsson and Genting UK managing director Jeremy Taylor who backed Aspire vast igaming experience” as well as its “technology and broad offering” as deciding factors in its selection

“We were looking for an experienced, technically advanced partner who can offer us a complete solution,” Taylor noted backing Aspire.

“With Aspire Global, we get a long-term partner with whom we can develop and grow a significant, new brand.”

JNS is currently preparing for the launch of its first brand, which is anticipated for later this year.  The new venture has secured a $ multimillion investment to ensure a successful launch.

Tsachi Maimon, CEO at Aspire Global, said: “This is yet another partnership which proves the strength of Aspire Global’s competitive igaming offering.

“With our presence in four continents and a complete, leading igaming offering covering the whole value chain, we provide our partners with cutting-edge solutions and crucial expansion opportunities. Aspire Global is the true powerhouse for igaming operators.”