Market delivery and market understanding are two key technology obstacles that face operators when considering international expansion, explained BetConstruct, who believe that end to end solution provides a remedy to these ‘headaches’.

Prior to the company’s appearance at Betting on Sports Europe, which will be sponsored by BetConstruct, the firm’s UK Regional Director Elliot Banks disclosed how the it navigates these hurdles.

SBC – What makes Betting on Sports Europe stand out as an event?

Elliot Banks – BOSE provides a concentrated list of visitors and speakers which enables learning and advanced project discussions.

SBC – How are you preparing for the upcoming World Cup?

EB – BetConstruct will be continuing to provide resources and tools for our partners to succeed in making the most of a competitive acquisition opportunity.

SBC – What industry innovation will capture the most attention in the next 12 months?

EB – I wouldn’t say one specific innovation is going to take the spotlight, as long as the industry continues to think of the player first and continues to offer gamification the industry will thrive.

SBC – What core challenges do you help solve for your customers/partners?

 EB – Market delivery and market understanding – by being an end to end solution we can make access to a market quick and easy and remove the headaches surrounding technology and allow the partners to focus on branding, launch and success.

SBC – What are you hoping to learn from the conference at Betting on Sports Europe?

EB – I look forward to seeing industry colleagues express thoughts and opinions that ultimately shape the future of the market. I like seeing projected issues and how to solve them, emerging markets and best practices.