Betinvest has expanded its eGames content solution with the addition of a new title, eCricket. Hosted by Esport Pro Club (EPC), eCricket tournaments are now available to Betinvest’s global network of partners from this month onwards.

As of November 2021, Betinvest’s clients will get access to six tournaments (English Cyber Cup, Bangladesh Cyber Cup, Australian Cyber Cup, International Cyber Cup, Indian Cyber Cup and Pakistan Cyber Cup), totalling over 1000 unique eCricket matches monthly (up to 40 matches daily), available from 8 AM till 11 PM (UTC+02:00). The betting markets are similar to real-life cricket: two in pre-match and four in live action. 

All tournaments are conducted in the Five5 format, which implies an average match duration of 20 minutes. The fast, highly engaging and dynamic nature of such competitions makes them a perfect way to facilitate in-play betting – a huge trend that shows no signs of slowing down in the near future.

“Betinvest aims to address the need for tailored content solutions that meet the individual needs of our clients – and their customers – regardless of where they are in the world,” stated Kateryna Tkachenko, Head of Marketing at Betinvest. 

“Exclusive partnership agreements with young, yet ambitious and impressively fast-growing esports leagues, like Esports Pro Club (EPC), were a part of the content-driven strategy we have adopted at the end of 2020.”

“Looking at the league’s accomplishments after less than a year, we are confident that it was a significant step in the right direction: from January 2021 EPC has launched two new sports simulation titles (eFighting and eCricket), increased the number of monthly events for core disciplines by 32% and took an opportunity to showcase itself on one of the industry’s biggest offline exhibitions.”

“Betinvest is extremely proud that this partnership enabled us to have the first and, so far, one-of-a-kind eCricket content offering on the market.”

Besides recently launched eCricket, Esport Pro Club league conducts regular tournaments for eFootball, eSoccer, eBasketball and eFighting, totalling over 5000 unique matches every month available for Betinvest’s clients through eGames content solution.

Like any other type of content delivered by Betinvest, eCricket matches are transmitted in the form of RTMP streams with minimal latency.  

The integration process is fast and simple: the content is available to any third party either within the scouting back-office with no integration needed or within the API solution if required in the raw data format (odds, statistics, results). Another option – integration via iFrame solution.