Javier Samel has been named as the Head of Business Development LatAm for Sportingtech where he will oversee the company’s expansion into the region.

In his new role, Samel will be tasked with growing Sportingtech’s recently re-purposed and re-branded omnichannel Quantum platform, which is currently being certified in a string of markets across the continent.

Samel said: “I’m very excited about the opportunities opening up for a company like Sportingtech with a dynamic platform like Quantum and am looking forward to working as the bridge between them and local operators.”

Bringing with him 12 years of experience in the Latin American online gaming and sports betting industries, Samel previously served as online operations manager at Grupo Boldt. 

Since then, he has consulted on sports betting, gaming platforms and marketing for businesses working in Argentina, Colombia and Peru.

Discussing Samel’s appointment, Sportingtech CEO Ivo Doroteia said the new hire will be the “perfect fit” for growing the company’s presence.

He added: “Javier is a great addition to the Sportingtech family, and we are looking forward to combining his expertise with our team’s experience and products. I’m sure his inputs will enrich the collaborative debates during collective decision-making processes for Latam.

“He is in a privileged position to utilise his extensive market knowledge, to work with existing clients in the region, and develop our Quantum platform in the region, as well as providing a springboard into new business relationships.”